TSG Announces Purchase of Selected Assets of Brand Alliance-US

On June 9, 2020 The Sourcing Group announced the purchase of certain assets of Brand Alliance - US Companies. [, A Brand Company, Inc., BrandAlliance, LLC, Global Direct of NC, LLC, and Branded Business Support, LLC,] out of a foreclosure sale commenced by the companies’ senior secured lender effective close of business June 8th.

In connection with the acquisition, a number of BrandAlliance salespeople have also agreed to join TSG. Combining their talented skills, with the dedicated support staff of TSG, provides a path forward for the fastest growing business process outsourcing company in our industry.

“In addition to the acquisition of the BrandAlliance US assets, we are thrilled to have such experienced, energetic salespeople join our family. They are a great fit for our company and will enable TSG to continue to expand our suite of services in the premium & promotional marketplace, as well as expand TSG's reach into our other service areas including marketing collateral, operational print, labels and packaging” said Joe Falcone, COO.

“We are excited to bring together a group of industry professionals to join our team at TSG and we are poised to deliver expanded avenues of supply chain management services to our collective team's existing customers and prospects. The BrandAlliance-US footprint is very complementary with our ongoing efforts to expand our reach strategically throughout the United States” added Dennis Clemente, President.

“Throughout this entire process, we have focused on the synergies and the potential for organic growth that will be realized from day 1 forward with the acquisition. Our proprietary technology platform will provide an enterprise-wide system to manage all business transactions in one fully integrated process in a manner that will best utilize the BrandAlliance assets acquired. This will deliver significant savings in time, labor and money to all of our new and existing customers” said Billy Caan, CEO.Integrating the assets acquired from the US BrandAlliance companies with TSG's existing platform will provide for annual revenues at TSG that will surpass $130MM annually. The company has 2 additional acquisitions scheduled to be completed by August of 2020 that will expand our annual sales volume to $145MM. As part of the foreclosure, the BrandAlliance US entities will be commencing a wind-down using, in part, the anticipated proceeds from any remaining assets from the foreclosure. If you are a creditor of the BrandAlliance entities and have any questions about the BrandAlliance wind-down, please contact Gordon Lewis of Altman and Company LLC at 781-341-5170 or galewis3@altmanandcompany.com.